With the continuous improvement of people's living standards and the expansion of the self-adhesive printing market, the market share of trademarks, stickers, signs, and nameplates is increasing daily, bringing unlimited business opportunities to self-adhesive printing. Self-adhesive printing is the process of transferring ink and other substances through a printing plate to the surface of a substrate pre-coated with an adhesive layer under certain pressure. Compared with ordinary printing, self-adhesive printing has the following characteristics:
① Wide application. It is used not only in food and beverages, daily necessities, household appliances, and stationery, but also in price tags in the commodity circulation field, as well as in clothing, textiles, pharmaceuticals, and cosmetics.
② Easy to apply. No glue or paste is needed; it can be easily peeled off and applied, and it does not pollute the appearance of the product.
③ Durable. It adheres firmly, is flexible in adhesion and removal, is heat and moisture resistant, and is not prone to aging.
④ Low investment, quick returns: Self-adhesive printed materials are mostly trademarks and stickers, with small sizes. Only one trademark printing machine is needed to complete all processes, including multi-color printing, lamination, inline die-cutting, automatic waste removal, and hot stamping. The printing speed is fast, and waste is minimal. One person, one machine, low investment.
Due to these characteristics, self-adhesive labels were quickly adopted by a wide range of users after their introduction, replacing traditional trademarks and becoming an indispensable labeling and decorative element for goods.
My country's self-adhesive printing technology is developing towards diversification, high-end products, anti-counterfeiting features, small batches, and multiple varieties.
